Cristal Herrera – Interactive Resume

Welcome to Cristal's Interactive Resume

I am an award-winning marketer and communicator who enjoys driving strategy and executing programs that build brand awareness, penetrate new markets, drive revenue growth, and strengthen competitive market positions. My all-around marketing experience in both Business to Business and Business to Customer sectors has helped me develop compelling campaigns that drive growth and loyalty.

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Expertise

STRATEGY

DESIGN

DEVELOPMENT

MARKETING

CUSTOMER SERVICE

I have learned over the years to focus on great customer service! This rule of thumb has helped me tremendously with my digital marketing career.

INNOVATED IDEAS

One of my favorite things about digital marketing is the evolving technology. I’m a motivated self-learner that enjoys researching the latest innovative tools organizations can implement into their marketing strategy.

BUILDING BRAND AWARENESS

Enjoy using digital outlets to build brand awareness. Anything from Social Media, Press Releases, Newsletters, Infographics and Partnerships

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CONSULTING/TRAINING

I highly enjoy being a technical resource to clients and teams. It’s in my nature to spread knowledge on how technology can streamline day-to-day workflow. Bringing excitement to others on the power of technology really puts a smile on my face. 🙂

MEASURING SUCCESS

I am a highly experienced data analyst that enjoys developing metric reports and analyzing the metrics trends.

INTRANETS

I have experience developing organized collaborative sites for employees to increase productivity, efficiencies, and encourage engagement. Through improved communication portals, document sharing and access to popular apps.

MY WORK

Explore various projects and work

Renown Health

Design · Search Engine Optimization · Web

MHI Global

Design · Intranet · Marketing Strategy · Mobile Design · Search Engine Optimization · Web

North Valleys Volleyball

Design · Mobile Design · Web

Woodley Wedding

Design · Web

Eternity Christian Center

Design · Mobile Design · Web

VIEW ALL WORK

VOLUNTEERING

Everybody can be great because everyone can serve - Martin Luther King, Jr. Our community excels when everyone helps each other. Community service is a value I hold deep in my heart. I find a sense of peace and joy, knowing I can make a difference. Currently, I volunteer as a Board member at Big Brothers Big Sisters and Tu Casa Latina. I also participate in various North Valleys High School activities, volunteering for road clean-ups in the community, Run for Education, Kappa Delta Chi Sorority, Inc, active alumni, and volunteering for a local Hispanic Church.